Short Description

Experience the power of Ujala's exceptional range of laundry essentials, right from Fabric Whitener, Detergent Powder & Liquid, to Fabric enhancer, these products ensure clean, white, bright, crisp and fresh-smelling clothes every time.

Sapna Ho Ya Safedi, No Samjhauta

Everything in life is characterised by an individual’s attitudes and perceptions, including their dreams, relationships, and careers.
Some readily accept ordinariness because they don't want to go the extra mile, while others don't settle until they reach perfection because they want to shine in life. Likewise, the difference between dazzling white clothes and pale white ones, lies in peoples’ attitude. Some easily compromise with the pale white, delivered by detergent powders, while some go that extra mile for the ultimate whiteness after the detergent wash, exhibiting their uncompromising attitude.
Ujala Supreme, the flagship brand from Jyothy Labs caters to those with this uncompromising attitude.
All it takes is 4 drops of Ujala Supreme and a small 1-minute step.
Its unique Ultra Radiance Molecule formulation delivers even dissolution and deeper penetration throughout the fabric mesh, giving a brilliant, flawless whiteness. 
Ujala Supreme comes in 3 SKUs - 30 ml, 75 ml, and 250 ml.

Environmental Consideration

In addition to keeping clothes white, Ujala also puts a strong emphasis on protecting nature's gifts.
It treats the environment with respect and strives to make it compatible with development and technology.
Thus, Ujala consciously aims to follow sustainable business practises. In order to reduce wastage, it ensures that the product is properly recycled, encouraging consumers to avoid littering the used Ujala Supreme bottles and recycle them, through the ‘Recycle’ and ‘Do Not Litter’ symbols on the back of the pack.

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Safe & Responsible Usage

The Ujala Supreme bottle mentions detailed instructions on how to use the product safely &effectively to achieve the best results. The Ujala Supreme bottle has been created; keeping convenience in mind, making it simpler for people to pour and utilise the product in a convenient manner. 

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Usage Instructions

Add 4 drops of Ujala Supreme per litre of water.
Dip washed white clothes, take them out, rinse & dry under shade.
Get dazzling white clothes.
The ‘precautions’ regarding how to safely store the product; away from the reach of children are also clearly mentioned. In case of contact with eyes, it instructs the users to rinse the eyes thoroughly with water immediately while in the case of accidental consumption, immediate medical advice or a visit to a doctor has been suggested.

Melts the dirt away, gently!

The new advanced Ujala Liquid Detergent, a gentle and an effortless way to clean soiled clothes, is made with a formulation that ensures even & easy dissolution for effortless cleaning. It is powered by the revolutionary ‘Instant Dirt Dissolvers’ (IDD) that instantly and gently melt the dirt away, with ease. It is a great way to ensure superior clean wash without harming the fabric or its colour. Moreover, it gives 99.9% Germ Protection to clothes and the pleasant lingering fragrance keeps the clothes smelling fresh, all day long.
Ujala Liquid Detergent is available in 430 ml & 800 ml bottles, 1ltr & 2-ltr. refill packs for both Front Load & Top Load Washing Machines. It is both machine & handwash friendly. 

detergent

Ujala strives to set a powerful example by challenging traditional gender roles and advocating for equal responsibility in household chores. Through its communications, it shows that washing clothes is not solely a woman's job but also a duty; that men should actively participate in. By constantly exhibiting such progressive attitude, Ujala aims to break this age-old gender stereotype and encourages women to go beyond laundry and expand their horizons by learning life improvement skills and concentrate on their personal growth and development. 

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Safe & Responsible Usage

There are clear instructions mentioned on the Ujala Liquid Detergent packaging about its usage in a safe, responsible, and optimum manner, to get the best results.

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Usage Instructions

For front load & top load machine wash

Add 1 ½ caps for a regular load of clothes.

Add 2 ½ caps for heavy load of clothes.

For bucket wash

Add 1 cap for a regular load of clothes.
Soak for 30 mins.
Apply directly to tough stains.
Wash as usual.
1 cup = 40 ml.
Apart from the ‘safe & responsible usage’ instructions, important precautions have also been mentioned which essentially instruct about its safe physical storage, and about children’s safety. It also mentions that ‘in case of contact with eyes, rinse thoroughly with water immediately. In case of accidental consumption, seek medical advice or visit the doctor or nearest medical advice.’

Recycling and/or safe disposal

Ujala also cares for the environment as it consciously aims to follow sustainable business practices. In order to reduce wastage, it ensures that its product is properly recycled through the ‘Recycle’ and ‘Do Not Litter’ symbols, printed on the back of the pack. It also encourages consumers to avoid littering the used Ujala Liquid bottles and recycle them properly.

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Secret to confident look, everyday!

Clothes are the extension of an individual’s personality as they have a unique relationship with every individual. Crumpled and faded clothes dull people’s confidence and when they look crisp, shining and smell great, the confidence shines through, the whole day! As a matter of fact, clothes lose their crispness, shine, and colour due to repeated detergent wash and Ujala Crisp & Shine, the fabric enhancer seems to be an effective solution to tackle this problem.

Its unique Poly FX Formula works effectively on the fibres, imparting crispness and shine.

It is available in 3 variants - Floral Fusion, Fresh Blossom and Jasmine Fresh and in 100g, 200g, 500g bottles & even in 15g sachets.

Environmental Factor

Besides imparting perfect crispness to the clothes, Ujala also follows sustainable business practices. It cares for the environment and still strives to coexist with progress & technology. In order to reduce wastage, it ensures that the product is properly recycled, encouraging consumers to avoid littering the used Ujala Supreme bottles and recycled through the ‘Recycle’ and ‘Do Not Litter’ symbols on the back of the pack.

recycle-plan

Safe & Responsible Usage

There are clear instructions mentioned on the Ujala Liquid Detergent packaging about its usage in a safe, responsible, and optimum manner, to get the best results. For safety reasons, it has been recommended to not use it for silk clothes and to not apply directly on clothes. It is ideal for cotton, linen, terry cot & polyester garments.

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Usage Instructions

Bucket Wash

Step 1: Mix 1 cap of Ujala Crisp & Shine in half a bucket of water.
Step 2: Soak 5 washed clothes for 5 mins.
Step 3: Take out and dry.
Step 4: Iron for crisp, shiny clothes.

Machine Wash
Semi-automatic

For 5 clothes, mix 2 caps of Crisp & Shine in 1 mug of water. Add the mixture in the last rinse. Iron clothes after drying.

Fully Automatic

For 5 clothes, mix 2 caps of Crisp & Shine in a little water. Add the mixture in the Fabric Conditioner, Softener or Additive compartment. Iron clothes after drying. Ujala has also mentioned the precautions very prominently and cautiously regarding how to safely store the product, away from children.

Gently melts the dirt away!

Welcome to a gentle and an effortless way to clean your soiled clothes, every day! Experience the new advanced Ujala Detergent Powder, powered by the revolutionary ‘Instant Dirt Dissolvers’ (IDD) that instantly and gently melts the dirt away, with ease. It is a great way to ensure superior clean wash without harming the fabric or its colour. This is available in 4+1kg, 4+bucket offer, 1kg, 500g, 115g. Ujala strives to set a powerful example by challenging traditional gender roles and advocating for equal responsibility in household chores. Through its communications, it shows that washing clothes is not solely a woman’s job but also a duty that men should actively participate in. By constantly exhibiting such progressive attitude, Ujala aims to break this age-old gender stereotype and encourages women to go beyond laundry & expand their horizons by learning life improvement skills and concentrate on their personal growth and development.

ujala-det

Safe & Responsible Usage

On the Ujala Detergent Powder packaging, there are clear instructions mentioned on how to use the product in a safe & optimum manner to get the best results. Also, clearly & prominently mentioned are precautions; regarding how to safely store the product, away from children. In case of contact with eyes, it instructs the users to rinse the eyes thoroughly with water immediately while in case of accidental consumption, immediate medical advice or a visit to a doctor has been recommended.

safe-responsible

Usage Instructions

For Machine Wash

Add 2 scoops to a regular load of clothes.

For Bucket Wash

Add 1 scoop to a regular load of clothes.

1 scoop = 60g

Recycling and/or safe disposal

Apart from women, Ujala also cares for the environment as it consciously aims to follow sustainable business practices. In order to reduce wastage, it ensures that the product is properly recycled through the ‘Recycle’ and ‘Do Not Litter’ symbols on the back of the pack, encouraging its consumers to avoid littering the used Ujala Detergent Powder packets and recycle them properly.

recycle-safe

Collars and cuffs are the parts of clothes that are the hardest to clean. These are the areas where dirt frequently gets deposited and stubbornly resists removal.
When brushed vigorously, the colours fade and fabric mesh, tatters.
Ujala Fastwash Laundry Soap seems to be an effective solution to tackle these problems. It is powered with IDD (Instant Dirt Dissolvers) formulation that gently melts the toughest of the dirt of collars and cuffs. The concerns about the longevity and fading of garments seem to have been effectively addressed.
Ujala Fastwash Laundry Soap is available in a 150 g bar format.  Ujala strives to set a powerful example by challenging traditional gender roles and advocating for equal responsibility in household chores. It strongly believes that washing clothes is not solely a woman's job but is also a duty that men should actively participate in. By constantly exhibiting such progressive attitude, Ujala aims to break this age-old gender stereotype and encourages women to go beyond laundry and expand their horizons by learning life improvement skills and concentrate on their personal growth and development

ujala-safe

Safe & Responsible Usage

On the Ujala Fastwash Laundry Soap packaging, there are clear instructions mentioned on how to use the product in a safe & optimum manner to get the best results.

safe-respon

Usage Instructions

Also clearly mentioned are precautions regarding how to safely store the product, away from children. In case of contact with eyes, it instructs the user to rinse the eyes thoroughly with water immediately while in the case of accidental consumption, immediate medical advice or a visit to a doctor is recommended.  

Recycling and/or safe disposal

Ujala also cares for the environment, as it consciously aims to follow sustainable business practices. In order to reduce wastage, it ensures that the product is properly recycled through the ‘Recycle’ and ‘Do Not Litter’ symbols on the back of the pack, encouraging consumers to avoid littering the soap wrapper and recycle it properly.

reuse-main